Pioneers

NETGEAR Expands into Integrated Connectivity with Global eSIM Marketplace with Gigs

David Zahn

Head of Communications

Nov 18, 2025

2 min

NETGEAR unveiled the Nighthawk 5G M7, alongside the NETGEAR eSIM Marketplace. Integrated directly into the NETGEAR app and powered by Gigs, the marketplace gives users instant access to high-speed mobile data in more than 140 countries, without the need for physical SIM cards or hefty roaming fees.

This upcoming launch brings together NETGEAR’s trusted, high-performance WiFi hardware with the ease of instant global connectivity, all delivered through a seamless, fully digital experience.

A portable powerhouse

The M7 is engineered for modern life, providing a fast, reliable connection for travelers and remote workers alike. A portable powerhouse, the newly designed travel hotspot delivers WiFi 7 speeds of up to 3.6 Gbps, and can connect to up to 32 devices at the same time. 

At the center of this experience is the NETGEAR eSIM Marketplace, where users can browse plans, activate in seconds and manage their usage in real time within the NETGEAR app.

A new direction

Through this partnership, NETGEAR can offer embedded connectivity without having to build telecom infrastructure and teams themselves. By integrating Gigs’ connectivity layer directly into its products, NETGEAR can focus on what it does best - creating exceptional hardware - while Gigs delivers the connectivity experience behind the scenes. The result is deeper customer engagement, new recurring revenue opportunities and a more seamless way for users to get online worldwide.

For the industry, it shows how connected devices will be built going forward. Instead of relying on carriers, roaming solutions or standalone WiFi, tech brands can own the connectivity layer themselves, offering a far more seamless experience and owning the customer relationship end to end.

David Zahn

David Zahn is the Head of Communications at Gigs, bringing a wealth of experience in corporate and product communications. He has held leadership roles at Klarna, Rocket Internet, and other tech organizations, working across B2B and B2C sectors from early-stage ventures to IPOs.

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